{"id":3,"date":"2022-05-20T12:48:04","date_gmt":"2022-05-20T12:48:04","guid":{"rendered":"http:\/\/last-x.com\/?page_id=3"},"modified":"2023-04-01T22:24:14","modified_gmt":"2023-04-01T21:24:14","slug":"privacy-policy","status":"publish","type":"page","link":"https:\/\/last-x.com\/da\/privacy-policy\/","title":{"rendered":"Privacy Policy"},"content":{"rendered":"[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text admin_label=&#8221;Text&#8221; _builder_version=&#8221;4.20.2&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; ul_line_height=&#8221;0.9em&#8221; ul_item_indent=&#8221;10px&#8221; sticky_enabled=&#8221;0&#8243;]<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<p><\/p>\n<h1 class=\"wp-block-heading\">Privacy &amp; cookie policy<\/h1>\n<p><\/p>\n<p>To ensure a safe shopping experience at LAST-X, here is information about how we collect data, how these are used, and how your data is processed. By accepting LAST-X&#8217;s terms of purchase, you also accept our general privacy and cookie policy. We make every effort to ensure transparency.<\/p>\n<p><\/p>\n<p><\/p>\n<h3 class=\"wp-block-heading\"><strong>1. We are data controllers &#8211; How can you contact us?<\/strong><\/h3>\n<p><\/p>\n<p>Last-X ApS<br \/>CVR-nr:\u00a043562266<br \/>Pebermyntevej 29, 1 th, 8800 Viborg, Denmark<br \/>rasmus@last-x.com<br \/>+45 22 22 45 67<\/p>\n<p><\/p>\n<p>By using www.last-x.com, you agree that we process your personal information in accordance with this data policy. In addition, we are aware of the need for appropriate protection and proper management of your personal data.<\/p>\n<p><\/p>\n<p><\/p>\n<h3 class=\"wp-block-heading\"><strong>2. Purpose and legal basis for processing your personal data<\/strong><\/h3>\n<p><\/p>\n<p>Personal data cover all information that can be used to identify a person, including but not limited to, first and last name, age, gender, private address or other physical address, email address, or other contact information, regardless if they relate to a private residence or workplace. What personal information do we collect and process? As a rule, you can access the website without having to inform us who you are or provide personal information about yourself. However, LAST-X needs certain information in order to sell products to you and provide news and other services to you. The company collects only the personal information that is absolutely necessary.<\/p>\n<p><\/p>\n<p><\/p>\n<h3 class=\"wp-block-heading\"><strong>3. Categories of personal information<\/strong><\/h3>\n<p><\/p>\n<p>In order for us to be able to send you our products when you shop at our website, we need the following information:<br \/>Name, address, telephone number, and email address.<\/p>\n<p>LAST-X does not collect personal identifiable information about you from third parties and does not store information about payment means, such as card numbers on payment cards, bank account numbers, or the like.<\/p>\n<p><\/p>\n<p><\/p>\n<h3 class=\"wp-block-heading\"><strong>4. Recipients or categories of recipients<\/strong><\/h3>\n<p><\/p>\n<p>Only the company uses the personal information that we store about our customers. LAST-X has guidelines for who has access to these. Only online store managers and package managers have access. In addition, customer service representatives can access the information to help customers with questions about delivery, ordered products, etc.<\/p>\n<p><\/p>\n<p><\/p>\n<h3 class=\"wp-block-heading\"><strong>5. Time limits for keeping personal data<\/strong><\/h3>\n<p><\/p>\n<p>LAST-X stores personal information registered with Last-X ApS and keeps the records for five years in order to comply with legal provisions, after which the information is deleted. Other data, which are used to deliver an order, and no longer is necessary after delivery, are deleted after 14 days.<\/p>\n<p><\/p>\n<p><\/p>\n<h3 class=\"wp-block-heading\"><strong>6. The right to withdraw consent<\/strong><\/h3>\n<p><\/p>\n<p>You always have the right to know what information we have registered about you. You also have the right to, at any time, withdraw your consent.<br \/>If you wish to receive information\/withdraw your consent, please contact us at rasmus@last-x.com.<br \/>If you choose to withdraw your consent, it does not affect the legality of our processing of your personal information based on your prior consent and up until the time of the withdrawal. If you withdraw your consent, it will have effect from this point in time.<br \/>You always have the right to have inaccurate information corrected.<\/p>\n<h3 class=\"wp-block-heading\"><strong>7. Forms or comments<\/strong><\/h3>\n<p><\/p>\n<p>When visitors leave comments on the site or fill out a form we collect the data shown in the form fields<\/p>\n<p>After approval of your comment, your comment is visible to the public.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":3} --><\/p>\n<h3 class=\"wp-block-heading\"><strong>8. Your rights<\/strong><\/h3>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph -->Current data protection rules grant you a number of rights in relation to a company\u2019s processing of personal data. If you want to make use of your rights, please contact us.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><strong>Right of access<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->You have the right to inspect the information we process about you and how we process your data.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><strong>Right to correct inaccurate information<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->You have the right to have inaccurate information about you corrected.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><strong>Right of erasure<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->You have the right to request erasure of information about you before our general deletion time occurs.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><strong>Right to restriction of processing<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->You have the right to request restriction of processing. If you have this right, we will only be able to process your information &#8211; except for storage &#8211; with your consent or for the purpose of determining, enforcing or defending legal claims, or for protecting a person or important public interest.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><strong>Right to object<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->You have the right to object to our legitimate processing of your personal information. You can also object to the processing of your information for direct marketing.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph --><strong>Right to data portability<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->You may, in certain cases, have the right to receive your personal information in a structured, commonly used, and machine-readable format and have these personal data transferred to another controller without hindrance.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->You can read more about your rights in\u00a0<a href=\"https:\/\/www.datatilsynet.dk\/\" target=\"_blank\" rel=\"noopener\">Datatilsynet&#8217;s<\/a>\u00a0guide to the rights of data subjects (in Danish). You can also access the General Data Protection Regulation in full-text online<strong>.<\/strong><\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":3} --><\/p>\n<h3 class=\"wp-block-heading\"><strong>9. Complaint to the Data Protection Agency<\/strong><\/h3>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph -->You have the right to lodge a complaint with the Data Protection Agency (Datatilsynet) if you are dissatisfied with the way in which we process your personal information. You will find the contact information at\u00a0<a href=\"https:\/\/www.datatilsynet.dk\/\" target=\"_blank\" rel=\"noopener\">www.datatilsynet.dk<\/a>.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:heading {\"level\":4} --><\/p>\n<h4 class=\"wp-block-heading\"><strong>Who do we pass personal information on to?<\/strong><\/h4>\n<p><!-- \/wp:heading --><\/p>\n<p><!-- wp:paragraph -->Personal information submitted to Last-X ApS is disclosed only to:<br \/>\u2022 the company&#8217;s internal departments<br \/>\u2022 selected and trusted third parties who may use your personal information in order to deliver the products or services that you have ordered<br \/>\u2022 business partners in order to register and maintain your user account.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->In order to further develop and improve LAST-X, we collect statistics about how you use the website.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->Personal data are registered with Last-X ApS and stored for five years, after which the information is erased.<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:paragraph -->We work only with data processors in the EU or in countries that can provide adequate protection for your data.<\/p>\n<p>As a registered customer with Last-X ApS, you always have the right to send us your objections to registration and processing. You also have the right to access the information that we have on file about you. These rights are in accordance with the GDPR. Please address requests and questions to rasmus@last-x.com.<\/p>\n<p><strong>What do we use personal information for?<\/strong><\/p>\n<p>We may use your personal information for:<\/p>\n<p><!-- \/wp:paragraph --><\/p>\n<p><!-- wp:list --><\/p>\n<ul>\n<ul><!-- wp:list-item --><\/p>\n<li>Enabling your shopping at our online business (delivery of your orders, etc.)<\/li>\n<\/ul>\n<\/ul>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<ul>\n<ul>\n<li>Register and maintain your profile<\/li>\n<\/ul>\n<\/ul>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<ul>\n<ul>\n<li>Give you opportunities to participate in certain services &#8211; for example signing up for competitions or campaigns online\u00a0<\/li>\n<\/ul>\n<\/ul>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<ul>\n<ul>\n<li>Send your products \/ your order to you<\/li>\n<\/ul>\n<\/ul>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- wp:list-item --><\/p>\n<ul>\n<ul>\n<li>Secure operations and good customer service at our online business<\/li>\n<\/ul>\n<\/ul>\n<p><!-- \/wp:list-item --><\/p>\n<p><!-- \/wp:list --><\/p>\n<p><!-- wp:paragraph --><strong>Access to your information<\/strong><br \/>You always have the right to know what information we have registered about you. If you wish to receive this information, please contact us at rasmus@last-x.com. You may also contact us using the same address if you wish to correct or erase incorrect information.<\/p>\n<p><!-- \/wp:paragraph --><\/p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]","protected":false},"excerpt":{"rendered":"<p>Privacy &amp; cookie policy To ensure a safe shopping experience at LAST-X, here is information about how we collect data, how these are used, and how your data is processed. By accepting LAST-X&#8217;s terms of purchase, you also accept our general privacy and cookie policy. We make every effort to ensure transparency. 1. We are [&hellip;]<\/p>","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Who we are<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p><strong class=\"privacy-policy-tutorial\">Suggested text: <\/strong>Our website address is: http:\/\/last-x.com.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading -->\n<h2 class=\"wp-block-heading\">Comments<\/h2>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p><strong class=\"privacy-policy-tutorial\">Suggested text: <\/strong>When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor\u2019s IP address and browser user agent string to help spam detection.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https:\/\/automattic.com\/privacy\/. After approval of your comment, your profile picture is visible to the public in the context of your comment.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":1} -->\n<h1 class=\"wp-block-heading\">Privacy &amp; cookie policy<\/h1>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>To ensure a safe shopping experience at LAST-X, here is information about how we collect data, how these are used, and how your data is processed. By accepting LAST-X's terms of purchase, you also accept our general privacy and cookie policy. We make every effort to ensure transparency. \u00a0<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\"><strong>1. We are data controllers - How can you contact us?<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Last-X ApS<br>CVR-nr:\u00a043562266<br>Pebermyntevej 29, 1 th, 8800 Viborg, Denmark<br>rasmus@last-x.com<br>+45 22 22 45 67<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>By using www.last-x.com, you agree that we process your personal information in accordance with this data policy. In addition, we are aware of the need for appropriate protection and proper management of your personal data.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\"><strong>2. Purpose and legal basis for processing your personal data<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Personal data cover all information that can be used to identify a person, including but not limited to, first and last name, age, gender, private address or other physical address, email address, or other contact information, regardless if they relate to a private residence or workplace. What personal information do we collect and process? As a rule, you can access the website without having to inform us who you are or provide personal information about yourself. However, LAST-X needs certain information in order to sell products to you and provide news and other services to you. The company collects only the personal information that is absolutely necessary.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\"><strong>3. Categories of personal information<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>In order for us to be able to send you our products when you shop at our website, we need the following information:<br>Name, address, telephone number, and email address.\u00a0<br><br>LAST-X does not collect personal identifiable information about you from third parties and does not store information about payment means, such as card numbers on payment cards, bank account numbers, or the like. \u00a0<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\"><strong>4. Recipients or categories of recipients<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Only the company uses the personal information that we store about our customers. LAST-X has guidelines for who has access to these. Only online store managers and package managers have access. In addition, customer service representatives can access the information to help customers with questions about delivery, ordered products, etc. \u00a0<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\"><strong>5. Time limits for keeping personal data<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>LAST-X stores personal information registered with Last-X ApS and keeps the records for five years in order to comply with legal provisions, after which the information is deleted. Other data, which are used to deliver an order, and no longer is necessary after delivery, are deleted after 14 days.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\"><strong>6. The right to withdraw consent<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>You always have the right to know what information we have registered about you. You also have the right to, at any time, withdraw your consent. \u00a0<br>If you wish to receive information\/withdraw your consent, please contact us at rasmus@last-x.com.<br>If you choose to withdraw your consent, it does not affect the legality of our processing of your personal information based on your prior consent and up until the time of the withdrawal. If you withdraw your consent, it will have effect from this point in time. \u00a0<br>You always have the right to have inaccurate information corrected.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\"><strong>7.&nbsp;Your rights<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Current data protection rules grant you a number of rights in relation to a company\u2019s processing of personal data. If you want to make use of your rights, please contact us. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Right of access<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>You have the right to inspect the information we process about you and how we process your data. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Right to correct inaccurate information<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>You have the right to have inaccurate information about you corrected. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Right of erasure<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>You have the right to request erasure of information about you before our general deletion time occurs. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Right to restriction of processing<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>You have the right to request restriction of processing. If you have this right, we will only be able to process your information - except for storage - with your consent or for the purpose of determining, enforcing or defending legal claims, or for protecting a person or important public interest.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Right to object<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>You have the right to object to our legitimate processing of your personal information. You can also object to the processing of your information for direct marketing. <\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p><strong>Right to data portability<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>You may, in certain cases, have the right to receive your personal information in a structured, commonly used, and machine-readable format and have these personal data transferred to another controller without hindrance.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>You can read more about your rights in&nbsp;<a href=\"https:\/\/www.datatilsynet.dk\/\">Datatilsynet's<\/a>&nbsp;guide to the rights of data subjects (in Danish). You can also access the General Data Protection Regulation in full-text online<strong>.<\/strong><\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":3} -->\n<h3 class=\"wp-block-heading\"><strong>8. Complaint to the Data Protection Agency<\/strong><\/h3>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>You have the right to lodge a complaint with the Data Protection Agency (Datatilsynet) if you are dissatisfied with the way in which we process your personal information. You will find the contact information at&nbsp;<a href=\"https:\/\/www.datatilsynet.dk\/\">www.datatilsynet.dk<\/a>.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:heading {\"level\":4} -->\n<h4 class=\"wp-block-heading\"><strong>Who do we pass personal information on to?<\/strong><\/h4>\n<!-- \/wp:heading -->\n\n<!-- wp:paragraph -->\n<p>Personal information submitted to Last-X ApS is disclosed only to:<br>\u2022 the company's internal departments<br>\u2022 selected and trusted third parties who may use your personal information in order to deliver the products or services that you have ordered<br>\u2022 business partners in order to register and maintain your user account.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>In order to further develop and improve LAST-X, we collect statistics about how you use the website.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>Personal data are registered with Last-X ApS and stored for five years, after which the information is erased.<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:paragraph -->\n<p>We work only with data processors in the EU or in countries that can provide adequate protection for your data.<br><br>As a registered customer with Last-X ApS, you always have the right to send us your objections to registration and processing. You also have the right to access the information that we have on file about you. These rights are in accordance with the GDPR. Please address requests and questions to rasmus@last-x.com.<br><br><strong>What do we use personal information for?<\/strong><br><br>We may use your personal information for:<\/p>\n<!-- \/wp:paragraph -->\n\n<!-- wp:list -->\n<ul><!-- wp:list-item -->\n<li>Enabling your shopping at our online business (delivery of your orders, etc.)<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Register and maintain your profile<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Give you opportunities to participate in certain services - for example signing up for competitions or campaigns online&nbsp;<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Send your products \/ your order to you<\/li>\n<!-- \/wp:list-item -->\n\n<!-- wp:list-item -->\n<li>Secure operations and good customer service at our online business<\/li>\n<!-- \/wp:list-item --><\/ul>\n<!-- \/wp:list -->\n\n<!-- wp:paragraph -->\n<p><strong>Access to your information<\/strong><br>You always have the right to know what information we have registered about you. If you wish to receive this information, please contact us at rasmus@last-x.com. You may also contact us using the same address if you wish to correct or erase incorrect information.<\/p>\n<!-- \/wp:paragraph -->","_et_gb_content_width":"1080","inline_featured_image":false,"footnotes":""},"difl_page_category":[],"class_list":["post-3","page","type-page","status-publish","hentry"],"rankMath":{"parentDomain":"last-x.com","noFollowDomains":[],"noFollowExcludeDomains":[],"noFollowExternalLinks":false,"featuredImageNotice":"Det udvalgt billede skal v\u00e6re mindst 200 x 200 px, for at Facebook og andre sociale medier bruger 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